ONLINE COURSES

PROMOTING AND SMALL BUSINESS

ONLINE COURSES

PROMOTING AND SMALL BUSINESS

To determine the most appropriate focus of marketing opportunities, it is necessary to understand the capability of the organisation, the nature of its products and services as well as its strategic goals.

Topics covered

  • Develop marketing strategies
  • Evaluate the customer base and target market
  • Determine marketing mix
  • Distribution channels and customer service
  • Determine promotional activities
  • Customer needs and preferences
  • Develop marketing mix
  • Implement marketing strategies
  • Monitor and improve marketing performance
  • Identify opportunities for change and improvement
  • Investigate changes in the market
Cost AU $99 (includes GST)
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Contact Information

  • King’s Institute of Management and Technology Pty Ltd, trading as King’s Institute of Management and Technology
  • KIMT ABN 54130306295
  • RTO Provider No. 31766 CRICOS Provider Code 03105M
  • 74 Annerley Road Woolloongabba Queensland 4102 |Brisbane Australia

  • Telephone: +61 7 3392 2920
  • Fax: +61 7 3392 2924
  • Woolloongabba Queensland Australia
  • Email: admin@kimt.edu.au
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